INTERESTED STUDENTS :CLICK HERETO REGISTER
LAST DATE FOR REGISTRATION IS 06/06/2015 BEFORE 11:00am
CTC : Between 4 to
6 Lac (Depend upon Degree and candidate)
Designation: Digital Marketing Officer
Experience: Fresher Designation: Digital Marketing Officer
Location: Chennai Corporate Office
Salary : Industry Norms
Job Description
A digital marketing
executive plays a specialized, individual contributor role as part of the
Digital Marketing & Analytics team. Through digital and online techniques
and analysis, the digital marketing executive pursues specific goals in lead
generation, lead qualification, communication, brand building and conversion.
Potential Key Result
Areas include:
· End to End execution of marketing projects and campaigns, including ideation, creation of collaterals, distribution of collaterals in various media and measurement and analysis of impact.
· Execution of Search Engine Optimization on a continuous basis
· Execution of Social Media Marketing efforts
· Creation and execution of SMS and Email based marketing campaigns
· Continuous review and active management of website and other online assets
Passion for brand
building and creativity are required for this role. Discipline in execution and
follow up of campaigns to achieve desired results is a strong requirement.
Strong skills in online marketing, branding, social media marketing and
copywriting are desirable. Prior experience and training in online brand
building would be a strong credential. Abilities and aptitude in sales,
business development, customer interaction and relationship would be
appreciated.
The candidate will be
trained in job specific skill requirements during the induction and probation
period. Strong Performance based Incentives and team targets will form an
integral part of the job.
The role is an ideal
preparation ground for more substantial roles in Marketing Management, Product
Management, Product Marketing, New Product Launch, Analytics, Strategy &
Business Development and Customer Relationship Management.